Our story: nurturing young minds, one book at a time
Welcome to Once Upon a Bookstore, where every story is a journey of growth and discovery. Learn about our passion for creating meaningful children's books and our vision for a world filled with kind, curious readers.

The inspiration behind our tales
At Once Upon a Bookstore, our journey began with a simple yet profound desire: to provide children with books they can truly grow with. We envision stories that not only entertain but also impart valuable life lessons, fostering kindness, empathy, and essential social skills. Our founder was inspired to create books that children wouldn't simply outgrow, but rather treasure as they navigate their developmental stages, always promoting the core value of "always be kind to one another." This vision blossomed into a mission to craft literature that becomes a cherished companion throughout a child's early years.

What makes our books special?
What sets Once Upon a Bookstore apart is our commitment to crafting books that truly grow with the child. Our unique stories are designed to evolve with young readers, teaching good manners and crucial life lessons such as problem-solving, the importance of friendship, and kindness. Each book in our series is carefully developed to nurture a child's understanding of the world around them, encouraging healthy emotional and social development. We believe in providing tools for children to learn and develop as they grow, making each reading experience a step towards a more well-rounded individual.

Our dream for every child
Our greatest hope is that children and families worldwide gain not just entertainment, but invaluable lessons and lasting memories from our books. We dream of Once Upon a Bookstore being filled with countless stories, reaching children from all corners of the globe. Specifically, we envision the Samantha Squirrel series, and future creations, gracing the bookshelves of homes everywhere. Our long-term dream is to see this series expand far beyond 21 books, continually bringing new adventures and lessons to generations of young readers. Join us in making this dream a reality, fostering a love for reading and kindness in every child.
"My kids absolutely adore the Samantha Squirrel books! They've learned so much about kindness and friendship, and they ask for them every night."
A happy parent from Indianapolis, Indiana